Zeta Interactive, a full-service, interactive marketing agency combining industry-leading talents and best-of- breed proprietary technologies, today announced it has opened new offices in New York City and Tampa, Florida. The offices were opened in response to the company's growing client base, which has now increased to more than 200 customers throughout the world. Zeta's most recently signed clients include: Allergan/Botox and The Weather Channel, among others.
The 13,000 square-foot Manhattan office, located on Park Avenue, will now be the company's headquarters and house a large portion of Zeta Interactive's sales and operations staff, including CEO, Al DiGuido, CFO, Bob Napor, and Senior Vice President, New Business Development, Scott Delea. This state-of- the-art facility will serve as the epicenter of Zeta Interactive, directing the company's full range of digital marketing services worldwide, including email, search and social media marketing as well as creative services, Web development and analytics.
The agency's new Florida office will focus primarily on Zeta Interactive's marketing services, and will work closely with the New York office in implementing company initiatives. The Tampa operations will be led by Carla McLeod, Zeta Interactive's recently named Chief Marketing Officer.
"We've spent the past four months growing our client roster and building out our management team, all in an effort to achieve the vision of establishing Zeta Interactive as the leading full-service interactive marketing agency," said DiGuido. "The opening of the new offices in New York and Florida represents another significant step for the future of Zeta Interactive. By having a centralized home-base, as well as a strong presence near our large and growing client base in the Southeast, our team is able to collaborate in real-time, allowing for maximum service to our customers."
Formed in November of 2007 after the acquisition of five leading marketing companies, Zeta Interactive now has offices in seven locations across the U.S., as well as an office in India. Among its client roster of more than 200 Fortune 1000 customers are Time Inc. and Sony Electronics Inc. Since its launch, the company has grown to more than 300 employees worldwide, and has named 11 industry leaders to its senior management team.
Zeta Interactive plans to continue this expansion, both domestically and abroad, in the coming months.
About Zeta Interactive
Zeta Interactive is a full-service digital marketing agency offering a wide range of services -- from email and search marketing, to Web site development, creative services, social media marketing and mining, and more. The company aims to be the leading provider of integrated, interactive services that help marketers realize the full potential of the Internet to build brands, increase sales, improve processes, and reduce costs. Zeta Interactive's specialty is in crafting strategies and programs for customers that help them acquire, retain, up-sell, cross-sell and win back their customers -- cost effectively and efficiently. The company does so by providing superior proprietary technology and a marketing approach that is focused on accountability, measurability and ROI metrics.
Headquartered in New York City, Zeta Interactive has more than 300 employees worldwide located in California, Florida, Idaho, Nevada, New Jersey, Texas, Rhode Island and India. The company serves more than 200 clients currently, including such world-class companies as Time Inc. and Sony Electronics Inc.